Starter
Single platform · Up to $5,000/mo ad spend
Campaign setup, audience build, creative brief, weekly optimization, and monthly reporting on one platform — Meta, Bing, or Google.
Get a QuoteWhat We Offer
We don’t chase vanity metrics. Every service we offer is built to protect your budget and deliver traffic that converts — for your products and newsletters.
Core Services
We run a focused service offering — not a full-service marketing agency. This lets us go deep where it matters.
We build campaigns from the ground up — audience architecture, creative brief, bid strategy, landing page review, and compliance check — then manage them day-to-day. You don’t need to know how the platforms work. You need to know they’re working for you.
This covers full-funnel native campaign management: awareness, consideration, and conversion — with a tight focus on traffic quality over traffic volume.
Generic audience targeting is how budgets disappear. We build layered audience models — interest stacks, behavioral signals, lookalikes from your own conversion data — and test creative variants until only the best performers remain.
For newsletter publishers specifically, we build subscriber acquisition campaigns with qualified reader intent at the center, not just low-cost clicks that inflate your list but never open an email.
Before we spend a dollar, we establish performance benchmarks. We track cost-per-qualified visitor, cost-per-subscriber, and ROAS — not impressions or reach — and we kill underperformers fast.
Budget pacing, bid cap management, and negative audience sculpting are standard practice, not premium add-ons. We run tight ships.
You get access to a live performance dashboard and receive a plain-language summary on a cadence that fits your schedule — weekly, biweekly, or monthly. The summary tells you exactly what happened, why, and what we’re doing about it.
We do not send slide decks full of impressions and reach. We send reports focused on cost-per-result, audience segment performance, and budget utilization against benchmarks.
Every campaign we build goes through a compliance review against Meta, Microsoft, and Google advertising policies before it launches. We follow platform guidelines, use approved ad formats, and maintain proper ad disclosure language on all creative and landing pages.
We also audit placements for brand safety — ensuring your ads don’t appear alongside content that could damage your brand’s reputation, regardless of CPM efficiency.
Pricing Philosophy
We don’t obscure our fees inside media markups. We charge a straightforward management fee based on campaign scope and complexity.
Campaign setup, audience build, creative brief, weekly optimization, and monthly reporting on one platform — Meta, Bing, or Google.
Get a QuoteFull cross-platform strategy across two channels, audience segmentation, A/B creative testing, biweekly reporting, and real-time optimization.
Get a QuoteEnterprise-level campaign management across all three platforms, dedicated reporting cadence, compliance audit, and strategic quarterly reviews.
Get a QuoteAll engagements start with a no-cost discovery call. Management fees are quoted based on campaign scope, not hidden in media markups. Ad spend goes directly to platforms.